It was all green

This was the first commercial for Mix Megapol, a 10 sec ad directed and composited by John. Ingemar had an idea of filming a hand holding an iPad with the ad in it. This later became a iPhone instead, and everything was shot in front of a greenscreen and was than inserted on to the filmed backplates. Joel was the lighting technician on this shoot.

Credit list

Agency: Mix Megapol, Johan Hartlin
Director: John Eriksson
Producer: Ingemar Allén
VFX & Editor: John Eriksson
Production company: tre14 television
Light: Joel Lindgren